Category Archives: Risk services

How to Write Simple SQL Queries

Ever heard of the computer language called SQL? You may have heard about it in the context of data analysis, but never really thought it would apply to you as a marketer. Or, you may have thought to yourself, "That's for the really advanced data users. I could never do that." Well, you couldn't be more wrong! The most…
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Big Data and Smart Data

“Data is not smart in its own right; rather, it’s only smart if it drives smart decisions,” says James Kobielus, IBM’s Big Data evangelist, delivering the keynote address at the DATAVERSITY® Smart Data Online 2016 Conference. He considers his core focus, Big Data, as “a subset of the broader concept of Smart Data.” Kobielus says…
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Robotic Process Automation and Analytics

“Looking to the future, the next big step will be for the very concept of the “device” to fade away. Over time, the computer itself—whatever its form factor—will be an intelligent assistant helping you through your day. We will move from mobile first to an AI first world.”  — Sundar Pichai, CEO Google   A…
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Dynamic duo Big data and design thinking

November 9, 2016 by Karan Sachdeva Sales Leader Big Data Analytics APAC, IBM Follow me on LinkedIn Ever wonder what makes some brands world-class brands? Brands recognized as world-class brands share one common trait: design thinking. Design thinking enables leading brands to continually engage with customers in an emotional way and outmaneuver the competition. Across…
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